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We take our environmental and social responsibility seriously. We ensure all our suppliers provide authentication to guarantee genuine Organic Cotton. We check that registers and certifications are always up to date.
The cotton industry is HUGE, providing income for more than 250million people globally. However current production methods are unsustainable.
Farmers are heavily reliant on insecticides to control pests, which leads to the pollution of surface and groundwater. In developing countries cotton growers account for half of the pesticides used in agriculture worldwide.
20,000 litres of water is used to produce 1kg of cotton. The devastating consequences of overuse of irrigation water was noted in Uzbekistan and Turkmenistan, where the Aral Sea declined in surface area by 85%.
Not only did this destroy habitats, livelihoods and fish populations, the dry salt and pesticide residues are blown away. This leads to increases in miscarriages and malformations among the 4 million people who live downwind.
Another negative consequence of heavy irrigation is soil salination. When fields are repeatedly flooded with irrigation water, salt becomes concentrated near the surface. Plants can no longer grow on these soils and agriculture has to be abandoned.
Organic cotton is cotton that is produced and certified to organic agricultural standards. Its production sustains the health of soils, ecosystems and people by using natural processes rather than artificial inputs. Importantly organic cotton farming does not allow the use of toxic chemicals or GMOs (genetically modified organisms). Instead, it combines tradition, innovation and science to benefit the shared environment and promote a good quality of life for all involved.
No toxic chemicals are used in the growing of Organic Cotton. It doesn’t damage the soil, has less impact on the air, and uses 71% less water and 62% less energy.
By 2025, two-thirds of the world’s population may face water shortages. But organic cotton is 80% rain-fed, which reduces pressure on local water sources. The absence of chemicals also means the water is cleaner and safer.
Growing Organic Cotton keeps farmers and their families safe. They are not exposed to toxic chemicals in the field or through their food and water supply. It also means farmers grow more than one crop which supplements their food and income.